SevenVentures

SevenVentures is the investment arm of the Seven.One Entertainment Group and the world’s leading TV media investor.

Tasks

  • Editorial planning and content creation for the corporate blog “The Restless CMO” to provide marketing decision-makers in Germany and abroad with helpful background information on industry and technology trends, as well as the latest developments in the sector

Results

  • Blog with approximately 6,000 visits per month
  • Monthly newsletter sent out to approximately 340 subscribers

Measures

  • Researching subject matter and preparation of a content schedule appropriate to the target audience
  • Content production with a combination of guides, listicles, analyses, and expert interviews
  • Distribution of a monthly newsletter

Skills

  • Subject Matter Research
  • Target Group Analysis
  • Communications Strategy
  • Content Production
  • Expert Placement
  • Corporate Blog
  • Blog
  • Newsletter

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